GO with Joe·July 29, 2026
Product market fit is based on customer intention
Running a marathon with a paraplegic proves that intention matters and marketers and entrepreneurs need to think about what customers want to do, not what they can do.
GO with Joe·July 29, 2026
Running a marathon with a paraplegic proves that intention matters and marketers and entrepreneurs need to think about what customers want to do, not what they can do.
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